卷 3, 编号 15 (2015)

封面

完整期次

The formation of enterprise pricing strategy: specifics and features

Neskina M.

摘要

The article presents a study of the main directions and measures aimed at the formation of pricing strategies at JSC "Lamzur." The authors identify the main groups of the product range and suggest the pricing strategies accordingly. The study reveals the factors influencing the pricing strategy formation. Consequently, the mechanism of effective pricing management at JSC "Lamzur" is presented.

Ogarev-online. 2015;3(15):
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The role of corporate culture in organization development

Neskina M., Barashkina O., Cherkasova O.

摘要

The article presents a study of the university corporate culture. In this connection, a classification of corporate culture types, its structure and components are considered. The analysis of corporate culture of a higher education institution is based on student and teacher surveys as well as the method of reputation audit.

Ogarev-online. 2015;3(15):
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Improving company competitiveness: a study of CJSC "Zvetlit"

Enaleeva A., Zhilina N.

摘要

The article considers the issues of modern enterprise competitiveness related to product quality, speed of management decision-making, technical advantage, service, product differentiation. The authors give recommendations for improving competitiveness of CJSC "Zvetlit".

Ogarev-online. 2015;3(15):
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Construction industry development: a study of Mordovia Republic

Porosenkova N.

摘要

The article considers the influence of the construction industry on the region development. The author presents an analysis of the performance of the construction enterprises of Mordovia Republic.

Ogarev-online. 2015;3(15):
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The economic effect of Scrum methodology in mobile application project management

Mikhailova E.

摘要

The article considers the efficiency of mobile application project management in 65 Gigabyte Ltd. The comparative analysis of economic effects of the use of two different methodologies proved the Scrum methodology to be more efficient than the Waterfall methodology.

Ogarev-online. 2015;3(15):
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Advantages and shortcomings of cloud technologies

Kuznetsov A., Shabanov A.

摘要

The article considers the advantages and shortcomings of the use of cloud technologies as well as the main aspects of their construction. The importance of cloud services for automation of modern business is proved.

Ogarev-online. 2015;3(15):
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The upgrade of JSC «Sinergiya» credit rating in 2014: an industrial and financial analysis

Borisova E., Romanova N.

摘要

The article presents an industrial and financial analysis of a large Russian spirits producer. The authors comment on the upgrade of its credit rating by an international rating agency.

Ogarev-online. 2015;3(15):
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Small business development in the republic of North Ossetia-Alania

Voronov V.

摘要

The article presents the ways of supporting small business and creating a favorable investment environment in the Republic of North Ossetia-Alania. The study considers the mechanisms of enhancing the effectiveness of the program of state support of small businesses. The author focuses on the region investment appeal for small business development.

Ogarev-online. 2015;3(15):
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On the method of assessing solvency of small and medium businesses

Khismetov A.

摘要

When making a decision on lending to small and medium enterprises, commercial banks face the problem of choosing a method of their solvency assessment. In this connection, the author analyses a number of methods of assessing solvency. As a result, the best method of assessing solvency of small and medium businesses is presented.

Ogarev-online. 2015;3(15):
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An analysis of innovation potential of the republic of North Ossetia-Alania

Bugulova L., Dzobelova V.

摘要

The article deals with the innovation potential of the Republic of North Ossetia- Alania. In this connection, the industry priorities are considered as a tool to focus the resources of the Republic in important areas of financial recovery. The promising directions of development of the Republic of North Ossetia-Alania are suggested.

Ogarev-online. 2015;3(15):
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