Том 3, № 15 (2015)
- Жылы: 2015
- ##issue.datePublished##: 15.11.2015
- Мақалалар: 10
- URL: https://ogarev-online.ru/2311-2468/issue/view/18943
Бүкіл шығарылым
The formation of enterprise pricing strategy: specifics and features
Аннотация
The article presents a study of the main directions and measures aimed at the formation of pricing strategies at JSC "Lamzur." The authors identify the main groups of the product range and suggest the pricing strategies accordingly. The study reveals the factors influencing the pricing strategy formation. Consequently, the mechanism of effective pricing management at JSC "Lamzur" is presented.
The role of corporate culture in organization development
Аннотация
The article presents a study of the university corporate culture. In this connection, a classification of corporate culture types, its structure and components are considered. The analysis of corporate culture of a higher education institution is based on student and teacher surveys as well as the method of reputation audit.
Improving company competitiveness: a study of CJSC "Zvetlit"
Аннотация
The article considers the issues of modern enterprise competitiveness related to product quality, speed of management decision-making, technical advantage, service, product differentiation. The authors give recommendations for improving competitiveness of CJSC "Zvetlit".
The economic effect of Scrum methodology in mobile application project management
Аннотация
The article considers the efficiency of mobile application project management in 65 Gigabyte Ltd. The comparative analysis of economic effects of the use of two different methodologies proved the Scrum methodology to be more efficient than the Waterfall methodology.
Small business development in the republic of North Ossetia-Alania
Аннотация
The article presents the ways of supporting small business and creating a favorable investment environment in the Republic of North Ossetia-Alania. The study considers the mechanisms of enhancing the effectiveness of the program of state support of small businesses. The author focuses on the region investment appeal for small business development.
On the method of assessing solvency of small and medium businesses
Аннотация
When making a decision on lending to small and medium enterprises, commercial banks face the problem of choosing a method of their solvency assessment. In this connection, the author analyses a number of methods of assessing solvency. As a result, the best method of assessing solvency of small and medium businesses is presented.
An analysis of innovation potential of the republic of North Ossetia-Alania
Аннотация
The article deals with the innovation potential of the Republic of North Ossetia- Alania. In this connection, the industry priorities are considered as a tool to focus the resources of the Republic in important areas of financial recovery. The promising directions of development of the Republic of North Ossetia-Alania are suggested.