Vol 3, No 19 (2015)
- Year: 2015
- Published: 20.12.2015
- Articles: 10
- URL: https://ogarev-online.ru/2311-2468/issue/view/19002
Full Issue


Coverage of Extreme Events in Russian Press: a Study of "Rossiyskaya Gazeta" and "Russian Reporter"
Abstract
The article considers different media approaches to informing the audience of extreme situations. The author demonstrates the dynamics of images presented by media while covering extreme events. The study determines the factors influencing the transformation of images in popular and quality Russian press.


Coverage of Folk Traditions in the Print Media of the Republic of Bashkortostan
Abstract
The article analyzes the coverage of ethno-cultural values and local traditions in the periodicals of Bashkortostan. The author summarizes the main directions of presenting ethno- political processes and institutions in the structure of regional information.


Informative and Genre Specifics of Travel Journalism in Various Media
Abstract
The article considers the audiovisual and textual forms of presenting travel information in media. The textual form of travel journalism is mainly used in the travel press, while the audiovisual form is typical for TV and radio travel programs. A combination of these forms occurs on the Internet. In this case, the user can get information about travel online by means of travel portals.




Author's Opinion and Polemical Content of Online Media: a Study of the Socio-Political Online Newspaper "Obshchaya Gazeta.RU"
Abstract
The article considers of the polemical texts published in Russian online media. The study focuses on the ways of realization of author's opinion in them. In this connection, the author presents a comparative analysis of two Russian online media: the online newspaper ''Obshchaya Gazeta.RU'' and the news portal ''LENTA.RU''.


Media Promotion of a Sports Organization Image
Abstract
The article considers brand communication in professional sport. The author identifies and analyzes the current models of media promotion of a sports organization. The study focuses on the strategic directions of FC Manchester United promotion aimed at maintaining its image as a socially significant and investment-attractive organization.




Infotainment and Russian Television Discourse: the Interaction’s Historical Background
Abstract
The article deals with the phenomenon of infotainment in the practice of Russian television. The authors analyze the prerequisites of the format successful entering to the Russian TV broadcasting. The focus is on the objective and subjective factors of infotainment adaptation to the Russian media.



