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Title
Authors
Audience attitude to the provocative advertising: criteria for assessing communicative effectiveness
Terskikh M.V.
On the equivalence of translations of Abai’s poetic text
Abisheva K.M., Nurgazina A.B., Uisinbayeva A.K.
Text units with purpose semantics in a discursive perspective
Voronina L.V.
Grammatical means of expressing temporality category in an English-language natural science educational text
Kashcheyeva A.V.
Didactic potential of authentic advertising texts in Russian as a foreign language classes
Terskikh M.V., Zaytseva O.A.
TEXT UNITS WITH A PATRIOTIC SEMANTICS IN RUSSIAN SONGS OF THE XX-XXI CENTURIES: FUNCTIONAL-SEMANTIC ASPECT
Piskunova S.V., Levina V.N., Van Khuey
Instagram Stories as a tool for native advertising: the specifics of selling content
Terskikh M.V.
Parameters of the cognitive potential of educational text
Kashcheyeva A.V.
POLYCODE METAPHORIZATION IN THE TEXTS OF PUBLIC SERVICE ANNOUNCEMENTS
Vaygandt K.E.
“CHOICE” AS LITERARY TEXT OF Y. BONDAREV AND “FILM TEXT” OF V. NAUMOV: “POETIC MANNER NOT FOR ALL”. PART TWO. “RAMZIN’S” SIN: STROKES FOR RESEARCH
Khvorova L.E., Zou Haoping
A.S. Pushkin’s poems “I loved you” and “On the hills of Georgia” in the context of linguistic analysis of a literary text
Sharandin A.L.
RUSSIAN LANGUAGE TEACHING AS A FOREIGN LANGUAGE
Tsurtsilina N.N.
Comparison as a way of emotional representation of information in advertising text
Prigarina N.K.
Dozhin rituals in the system of traditional culture of the Eastern Slavs: ethnolinguistic components in semiotic analysis aspect
Andreeva O.N.
Ethnolinguistic features of advertising texts of Kalmykia in Russian language
Salynova O.V.
Proper name in a normative scientific text
Maksimchuk N.A.
Representation of the Samarkand text in the linguocognitive aspect
Lipatova Y.V.
Advertising language: structural features of advertising texts
Pyadysheva T.G.
Russian cultural realities in the translation of literary works into English
Yusupova Y.R., Asaturova D.O.
The rhetorical potential of the folklore word
Vengranovich M.A.
Archetypal plots in the media
Novichikhina N.V.
Implementation of the sociocultural competence of “students” in speech in their native and foreign languages
Tsurtsilina N.N.
Convergence of the functionality of interactive communication techniques with regional audiences in social media texts
Semenova E.A.
Structural and philological features of text generative neural networks
Maltsev N.D.
The function of oneiric miniatures in the inner plot of F.M. Dostoevsky’s novel “Crime and Punishment”
Ivanov E.E.
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