Media in the Era of Algorithmic Control: Transformation of the Ideal of Independence into the Architecture of Network Governance

The subject of the research is the transformation of the concept of "independent journalism" under conditions of digital control and algorithmization of the media space. The object of the study is quasi-independent media (BBC, CNN, Deutsche Welle, Al Jazeera), which declare autonomy but, in fact, function as elements of the architecture of network governance of perception. The author examines in detail the mechanisms of media dependence on state and corporate structures, including funding, appointment of leadership, editorial culture, and ideological conformity. Special attention is given to the concept of "algorithmic truth" – a state in which the credibility of information is determined by its visibility in a digital ecosystem controlled by platform recommendation systems, rather than by editorial standards. The role of the media in information wars, the hybridization of media, functional merging with governing bodies, and the mechanisms of projecting soft power through cognitive correction of public consciousness are discussed. The methodology is based on a comparative analysis of international media systems, utilizing approaches from political economy of media, sociology of journalism, and network society theory. Structural-functional and critical-discursive approaches are applied. The scientific novelty lies in the conceptualization of two phenomena: "algorithmic truth" – a state where credibility is determined by visibility in a digital ecosystem rather than by editorial standards, and "network autocracy of perception" – a hybrid form of power where democratic media become unwitting agents of governance through access control. For the first time, it is systematically shown that quasi-independent media (BBC, CNN, DW, Al Jazeera) do not operate as intermediaries but as elements of the architecture of network power, where power does not suppress but programs context. Conclusions: the ideal of independent journalism has lost its significance; freedom of speech has transformed into programmable freedom of perception; traditional mechanisms of democratic control have been neutralized; network autocracy of perception distributes power between the state, corporations, and platforms; algorithmic truth has replaced objectivity; the invisibility of information has become equivalent to its disappearance; the media have turned into a tool for cognitive correction and stabilization of the political order.

mass media, algorithmic control, network autocracy of perception, cognitive governance, algorithmic truth, post journalism, network power, information warfare, hybrid communication, soft power