Axiological communication as a subject of pedagogical reflection

The relevance of the paper is motivated by the importance and necessity of updating the educational paradigm on the basis of an axiological approach that fundamentally changes the style of communication between a teacher and a student as well as other participants of the educational process. The paper identifies the problems that scientists pose and solve while studying communication, i.e. highlight aspects of studying communication, conceptualize correlation between social relations and communication, communication and activity. The authors reveal that axiological communication is a form of values exchange. The values, which a teacher introduces to students, determine the content of such communication where the values are related and the meaning of one value is associated with the meaning of another one. The paper reveals that the product of axiological communication is the value relationship between a teacher and students, that while exchanging values in the course of such communication they are chosen. The authors specify a scientific concept of isolation of a personality in communication. The ideas of scientists on relationship between communication and activity (communication as a type of activity or a component, a part, a condition of another activity; communication as part of a single process of a human life; communication as part of activity) are revealed. The authors prove that a teacher’s axiological communication is a part of his/her ethical and pedagogical activity as a value-oriented type activity.