Analysis of foreign experience and criteria for assessing the performance of communication channels of executive authorities and the urban population in the sphere of urban transport and road infrastructure development

the article examines communications between executive authorities and the urban population, using several global megacities (New York, London, Tokyo, Singapore, Seoul) as examples, analyzes foreign experience and criteria for assessing the effectiveness of communication channels between executive authorities and the urban population in the field of urban transport and road transport infrastructure development. Based on the results of the analysis, the trends in the development of urban transport and road transport infrastructure of megacities are presented, methods and tools for implementing communications (marketing, PR) in the global megacities selected for analysis are identified, criteria for assessing the effectiveness and efficiency of communications (marketing, PR) between executive authorities and the population in the field of urban passenger transport and road transport infrastructure development are formed based on the studied foreign experience.

communication channels, urban transport, road transport infrastructure, megacities, performance assessment