The place of investment life insurance in personal finance

The paper is devoted to the features of such a product as investment life insurance and the assessment of its role in personal finance. The relevance of the topic is due to the growth of investment activity among the population and, accordingly, interest in various forms of accumulation and saving of funds. A special role in this process is played by state policy aimed at developing financial literacy among the population, which lays down an understanding of the need for independent financial planning by the population. One of the tools that can ensure the safety and increase of funds in the medium and long term is such a specific and not yet popular enough tool in the Russian Federation as investment life insurance. The subject of the study is investment life insurance as a financial instrument in the personal finance system. The object of the study is the features and principles of investment life insurance, its relevance, advantages and risks for customers. The purpose of the article is to identify the main characteristics of investment life insurance, assess its role and place in the structure of personal finance, as well as analyze its advantages and disadvantages for private investors and depositors. As conclusion, the author systematized the ideas about the role of investment life insurance in personal finance and proposed the methods to popularize the product. The life insurance investment market will continue to grow in the coming years. We see an increase in customer interest in combined products, as well as in policies with sustainable investments that provide protection against inflation. Investment life insurance is an effective tool for those who are looking for a balance between protection and capital accumulation. It is suitable both for individual financial planning and for ensuring the future of the family.

personal finance, investment life insurance, savings, insurance, personal risks, investment tax deduction, health insurance, investment, family budget, financial protection