Genrogenic situations (on the example of boltovnya ‘≈chatter’)

The article deals with genrogenic situations (Gg S), i.e. situations marked by speech genres, indicative of the representation of a particular speech genre in a given national culture. The Gg S as a cognitive image corresponding to a speech genre in the human mind includes, on the one hand, a set of components of a communication situation, necessary and sufficient for the generation of this genre, and, on the other hand, the memory of the Gg S, real or reconstructed (by writers, psychologists), in which this genre was generated and developed. These factors determine the theory and practice of speech genres methodology based on Gg S: it, unlike the theory of speech genres in general, has a more distinct applied focus: namely, it is focused on Gg S and the compilation of an anthology/encyclopedia of Gg S. This technique includes two aspects: firstly, a model according to which Gg S are isolated from the speech continuum and systematized (Gg S as a model of article structure); secondly, a model according to which speech genres are studied using the material of the Gg S and taking into account their characteristics (model of filling the «body» of articles with the material). Much attention is paid to reflection (by communication specialists, word artists, journalists, bloggers) on Gg S and genres themselves. The article also considers more general aspects of the Gg S, their place in speech genres theory and linguistic pragmatics in general: Gg S and the integral description of speech genres, Gg S and genre role scenes, Gg S and speech genre primary-secondary nature, Gg S and the relationship between invariant and prototype approaches to the study of text and genre, Gg S and speech genre variantology. As an illustration of the discussed approach the author offers Gg S for speech genre boltovnya ‘≈chatter’. 

genrogenic situations, theory of speech genres, encyclopedia of speech genres, methodology, reflection, boltovnya ‘≈chatter’