THE CURRENT STATE OF THE PRODUCTION AND ANALYSIS OF THE MARKET OF AGRICULTURAL TRACTORS FOREIGN BRANDS IN RUSSIA

The article provides an analysis of the park and the market structure of agricultural tractors of foreign brands, involved in the production of agricultural goods in Russian Federation and provision of agricultural organizations with tractors and combines to compare the currently existing rates with the regulations, listed by Ministry of Agriculture of Russian Federation to determine the proportion of foreign tractors as well as to determine the overall state of the market of agricultural tractors in Russia. To achieve this goal, the article presents the studies comparing the economic efficiency of the use in the production of agricultural tractors products of domestic and foreign brands on the example of tractors K-744 and Buhler-Versatile. The statistical data on volumes of production of agricultural tractors in the Russian Federation in general and divided by most common in rural areas brands of foreign and domestic tractors is shown. The data on the nomenclature of produced equipment from leading manufacturers of agricultural machinery of foreign brands, working in Russia, such as John Deere, New Holland, Claas, Agco and others is given. On the basis of the study it can be concluded that nowadays the majority of Russian agricultural producers prefer to buy foreign brands equipment. Despite the currency risks and the reduction of volume of the market of tractors in recent years, the demand for foreign brands of tractors from Russian farmers increased in comparison with the volumes of previous years. The increase in demand was observed in the segment of new and previously used tractors, produced outside the Russian Federation.

agricultural tractor and harvester, foreign brand tractor, agricultural tractor market in Russia